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Marketing Campaign Manager

Tel Aviv

Continuity Software is a global leader in cybersecurity. We help the world’s leading organizations, including 6 of the top 10 US banks, to proactively prevent cyber resilience risks.

Founded in 2005 by a team of IT infrastructure and data protection experts, the company is focused on a single mission: Providing enterprise security leaders with the resilience management solutions they need to guarantee critical data is continuously available and recoverable.

Continuity Software is looking for a Marketing Campaign Manager to manage digital campaigns, delivering strong results across the marketing and sales funnel.

Responsibilities

  • Develop and manage multi-channel demand generation campaigns (on social, display, and email), including reporting and analysis
  • Create account-based marketing (ABM) programs, targeting specific buyer personas across our target list of large enterprises with personalized messages
  • Analyze marketing activities effectiveness; from top of funnel MQLs to sales opportunities
  • Manage our marketing operations, including HubSpot, Google Analytics, and Salesforce reporting and dashboards
  • Create and maintain the email marketing activities and database
  • Research additional marketing technologies, tools and best practices.

Requirements

  • At least 3 years hands-on experience in running demand-generations campaigns
  • Experience running Google and LinkedIn Ads
  • Fluent in HubSpot
  • Good knowledge of Salesforce
  • Knowledge of Google Analytics
  • WordPress knowledge is a plus
  • High level of English

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